The General is the scrappy commander who listens to the rules only if they agree they should apply to them. They are unconventional. They challenge the status quo and inherently know they can bring a new way of thinking to better serve their clients. They are quick, nimble and agile. More often than not, they end up winning for no other reason than no one ever told them that they couldn’t.
Luxury Agent Archetype
The General
Profile:
- Extrovert Personality Style
- External Personal Focus
- Active Prospecting Style
Best Social Channels:
- YouTube
Examples of Generals:
- Ivan Estrada – https://ivanestradaproperties.com
- Tyler Whitman – https://www.triplemint.com/agent/2896-tyler-whitman
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