About Us

Our Story

It started with a simple message. Just one friend reaching out to check in on another. We had met while working together years before at the number one real estate company in Southern California. While we had both moved on from that particular company, we had kept in touch over the years. Both of us were coming off of individual projects and looking for something compelling to sink our teeth into. As we talked, we quickly realized that our complementary strengths which have worked so well together in the past were only were amplified with our recent experiences.

In each of our twenty plus years in luxury real estate leadership, we found there wasn’t anyone that was successfully tackling the business of building luxury teams and brokerages. While there is plenty of help and resources for agents, only a handful are available to the leadership side of the business. This drops to non-existent when you start talking about the unique challenges faced by those who work in the luxury markets. The fundamental challenge in luxury is the size of the market as well as the individualized aspect of it. Each situation, while sharing a few common themes, has so many variables. It takes a strategic, personal and hands on approach to be effective in luxury real estate.

With the backing and encouragement of several industry giants, we decided to combine our experience, connections and charisma to create a consulting firm dedicated to the business of luxury real estate. We wanted to join forces to craft a new type of company focused on blending business coaching, luxury team and brokerage building, and profit driven consulting into a cohesive wholistic package. We offer a refreshing approach of intentional balance between work and play. It’s a combination of Hollywood glamor and no nonsense pragmatism which leads to a surprising effective combination for leaders in the luxury markets. It’s a company built on leading our clients towards a life of significance. This includes, but more importantly transcends, success in your leadership with your agents and your clients.

We look forward to working with you!

Eight Things We Believe

We Believe In Growth

We have a constant obsession for learning, growing and getting better. We have found as each mountain top is conquered, there are new vistas to be seen. Each day offers the opportunity to progress and help our clients move the needle toward their best lives.

We Believe Honesty is the Best Policy

The only way to address challenges is to first acknowledge the truth. We care enough to be straight shooters who are candid and direct. We are honest with our clients, the public and each other. If we aren’t right for you, we’ll say so.

We Believe in Investing in Our Clients

We roll up our sleeves and get dirty when working with our clients. We don’t take on everyone, just the people we believe in. Our clients help us create meaningful change in this world. You are the reason we exist.

We Believe We Win Only When You Win

Our success is measured through the metrics of our clients goals. We are in the business to help our clients construct successful, stable and salable businesses while building themselves. If you aren’t winning, neither are we.

We Believe In Accountability

If we say something, we deliver and expect others to do the same. We measure and track progress on a daily basis so we can make real time adjustments to maximize effectiveness and efficiency. When mistakes happen, we take responsibility and do whatever is in our power to make things right.

We Believe We’re Here To Add Value to the World Around Us

Legacy is very important to us. We pour ourselves into everything we do. We’re obsessive about making a difference. We hold Gandhi’s quote as our mantra; “Be the change you wish to see in the world.”

We Believe in Living Life Fully

Life is too short not to enjoy each and every moment that we can. We intentionally work, play and rest. We work with you to do the same.

We Believe In Choosing Love

Our business is built on love for what we do and the people we do it with. We discriminate against laziness, entitled attitudes and shitty humans. We believe in celebrating each person for who they are and what they bring to the world regardless of their background, location, color, race or sexual orientation.